David Wood says he is an allurement marketing coach and I am beginning to believe that he will be someone to follow in the months to come. Two nights ago I was online at a live webinar hosted by MLSP. For those of you who are not familiar with MLM rule System Pro, it is a rule generation system that has taken allurement marketing to the next level during the past year. Two of the co-founders, Brian Fanale and Norbert Orlewicz, were hosting the webinar to announce the winner in the Battle for a Bimmer contest. The prize, a 2009 BMW 335i coupe was to be given to the MLSP member who sponsored the most new subscriptions between September 15 and December 15.
There were several people that were dominating the leader boards from the beginning, but one name exploded to the top in November and December. already Brian Fanale said that David Wood came out of nowhere and was producing amazing results. So what was his strategy and how was he able to unprotected to such exceptional results in such a short period of time?
David Wood was born and raised in Fairbanks, Alaska. According to his blog, at the age of 19 he left Alaska to move to England where he did missionary work for two years. After returning to the states he took a job selling alarm systems door-to-door. It was here that his education in sales began. He began to learn the secrets of being successful in sales and was soon able to outperform 95% of the sales force in every company he worked for. As far as his sales techniques, David admits he is a student of allurement marketing gurus like Mike Dillard. Mike Dillard revolutionized the MLM business when he introduced the Magnetic Sponsoring system. Magnetic sponsoring is based on the theory that people are attracted to leaders and by being a leader you become the hunted instead of the hunter.
Now, getting back to the BMW contest winner. As you may have guessed by now it was David Wood. David has rocketed to the top of the MLSP leader board and from what he says he is setting his dominant business on fire. He is generating a enormous amount of leads and traffic. In addition, he is sponsoring people into his dominant business at an astonishing rate. already though he reports that he has only been doing online marketing with MLSP for a few months, his reputation is growing. He has been a featured presenter on several MLSP webinars and has offered extremely valuable content. Along with Jim Chao and Kenny Gregg he has produced Viral Content Magic.
Viral Content Magic gives in-thoroughness video training on article marketing, which is David Wood’s favored way of rule generation. David explains how to write articles and then how to market the articles. One of the basic elements of SEO is doing effective keyword research. The video series also delves deeply into all aspects of rule generation by using a funnel system. Some of the topics covered are blog creation and development, video creation, content promotion, and conversion secrets. There is also a comprehensive section on SEO (search engine optimization).
So, if you haven’t heard the name David Wood in addition, keep your eyes and ears open. You might just be seeing him around for a long time to come.