How to ease a Group Attending Your Teleseminar

How to ease a Group Attending Your Teleseminar




Every once in a while a learning content marketer hits the motherload. Most teleseminars include one person on the phone to the tele-conference call service. Yes, there usually are many of these but each person on the line is an individual. But every once in a while you’ll have a chance to present to a number of groups. For example, you might be presenting to a company and they may have everyone in the office attend in a central space.

Group meeting represent both a rare challenge and a rare opportunity to the facilitator.

Now, before I get started on some suggestions and tips to help you adventure the opportunities let’s clarify a few terms. It has been said that no one ever taught anyone anything. According to this philosophy, people learn information that is presented to them and the concept of teaching is consequently a misconception. To put it in different terms, the audience is the active party in the learning experience. The teacher merely provides the information. To say a teacher teaches is consequently a misstatement of the relationship.

So what does a teacher do if they can’t teach?

The answer is ease learning. ease meaning to help or aid. So for those of us who are focused on the realities of teaching, facilitation is just another term for teaching. What ever term you use, to be effective you need to realize that you can only create a learning ecosystem and that the tools you use are identical in any case term you use.

So what are some of the tools that you can use to enhance learning?

Here are five tools that you can use to ease groups attending your teleseminar.

1. Always design your teleseminar with your audience in mind.

You need to motivate your audience to learn. The only way to do that is to provide information they want to learn. You need to design your teleseminar with your audience in mind in order to ensure they are motivated. In a group, people are either emboldened or frightened so if they aren’t motivated it’s catching. If they are motivated, that too is contagious.

2. If you have groups introduce the group and its members.

Remember other people can’t see who is at the other end of the telephone. So you need to introduce the individuals. But you also need to indicate that they are part of a group and how they are related. So you need to introduce both the group and its members.

3. Always include an icebreaker.

Not only will you need to break down the barriers between each participant, but you’ll also need to breakdown the barriers between groups and within groups.

4. Always mute the audience.

One of the advantages of group teleseminars is that the group can discuss the teleseminar together. Unfortunately, they make noise when they do this. So always mute the audience.

5. Give the groups responsibilities to work on together.

Building rapport in a teleseminar can be difficult. One method to do this is to ask questions and assign work to each participant. However, with a group you may find that you need to include the group as a whole.




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